Schools Cricket Program Branding

Project Name

Schools Cricket Program

Project Category

Branding Project

Services

Identity design, & Social Media Design

Industry

Gov - Sports

Project Date

Jul 2022

Program by Saudi Arabian Cricket Federation

The SACF’s Schools Cricket program likely envisions a future where cricket is widely embraced and accessible across schools in Saudi Arabia.

This vision includes aspirations for nurturing talent, instilling values of sportsmanship and teamwork, and fostering a love for the game among young people. Furthermore, it aims to establish cricket as a popular and respected sport within the country, contributing to its cultural and sporting landscape.
Schools Cricket program aims to lay a solid foundation for the growth and development of cricket in Saudi Arabia by nurturing young talent, promoting inclusivity, and fostering a passion for the sport among the next generation of players and fans.

nssain_Portfolio_Branding_Schools-Cricket-Program_logo

The wicket stump and the cricket ball prominently displayed at the center of the logo unmistakably signify the sport of cricket.
This imagery serves as a direct representation of what Schools Cricket is all about: promoting and facilitating cricket activities among school-aged individuals.
The inclusion of both a softball and a cricket ball suggests that Schools Cricket caters to a diverse range of participants, from beginners using a softball to those playing with a traditional cricket ball. By featuring both a softball and a cricket ball, the logo implies a progression in skill and experience. It suggests that Schools Cricket not only introduces newcomers to the basics of the game but also supports their development as they advance to more competitive levels.
The Schools Cricket logo communicates a clear message of promoting cricket among school-aged individuals, fostering inclusivity, focusing on youth development, and emphasizing the educational aspects of the sport.